Privacy Policy

  1. Introduction

 

AttentionKart is committed to safeguarding the privacy and security of the data processed through our AI-powered CCTV monitoring and SaaS solutions. This Data Privacy Policy outlines the types of data we collect, how we use it, and the measures we take to protect it. Our services, including CameraKart, operate on the Google Cloud Platform (GCP) to ensure high standards of data security and compliance.

 

  1. Data Collection

 

We collect and process the following types of data:

 

 2.1 CCTV Footage and Images

– Captured Data: Video footage, still images, and metadata collected from CCTV cameras.

– Derived Data: Data processed using advanced AI technologies such as object detection, facial recognition, mood and emotion analysis, person reidentification, and activity tracking.

 

 2.2 Operational Data

– Device Information: Information about the devices connected to our services, including camera models, network details, IP addresses, and system logs.

– User Interactions: Data related to the interactions with our dashboard and other SaaS interfaces, including usage patterns and preferences.

 

 2.3 Personal Data

– Identifiable Information: In specific use cases, our AI models may capture data that could be linked to identifiable individuals (e.g., facial recognition, age, and gender).

 

  1. Purpose of Data Collection

 

We collect and process data for the following purposes:

 

– Enhancing Security: Monitoring for unauthorized access, identifying safety hazards, and ensuring compliance with safety protocols.

– Operational Efficiency: Analyzing footfall, time spent in various zones, and customer behavior to optimize layouts and staffing.

– Customer Experience: Providing insights into customer emotions and moods to improve service delivery and satisfaction.

– Data Analytics: Supporting data-driven decision-making through detailed analytics and reports.

– Compliance: Ensuring all operations comply with relevant data protection laws and regulations.

 

  1. Data Usage

 

The data collected is used as follows:

 

– Video Analytics: Analyzing CCTV footage using AI models to detect and recognize objects, monitor customer behavior, and ensure security.

– Behavioral Insights: Providing actionable insights based on customer demographics, emotions, and time spent in specific zones.

– Security Monitoring: Real-time monitoring of premises for safety and security purposes, including alerting relevant authorities in case of incidents.

– Custom Reporting: Generating reports that help businesses improve their operations, customer service, and security measures.

 

  1. Data Storage and Security

 

All data is securely stored on the Google Cloud Platform, which adheres to industry-leading security standards. Each client’s data is stored in a separate, dedicated storage bucket, ensuring that their information is isolated from other clients’ data. 

 

 5.1 Google Cloud Storage

– Data Encryption: All data, including CCTV footage, is encrypted both in transit and at rest using advanced encryption methods provided by Google Cloud.

– Separate Storage Buckets: Each client has a unique storage bucket, which enhances data isolation and security. This setup ensures that only authorized personnel can access a client’s data, reducing the risk of cross-client data breaches.

– Access Control: Strict access control policies are enforced, with role-based access to storage buckets, ensuring that only authorized personnel can access sensitive data.

– Regular Security Audits: Google Cloud conducts regular security audits, and our internal teams perform additional checks to ensure data integrity and security.

 

 5.2 Data Retention and Deletion

Data is retained for as long as necessary to fulfill the purposes for which it was collected or as required by law. The retention periods vary based on the type of data:

– CCTV Footage: Retained according to predefined periods based on customer requirements and legal obligations. Data is securely deleted or anonymized after the retention period.

– Analytical Data: Retained to provide ongoing insights and historical comparisons. Secure deletion options are available upon customer request.

 

  1. Data Sharing

 

We do not share your data with third parties, except under the following conditions:

 

– Service Providers: Data may be shared with third-party service providers assisting in operating our services, provided they adhere to our privacy and security standards.

– Legal Compliance: Data may be disclosed to comply with legal obligations, such as responding to a court order or law enforcement request.

– Customer Consent: Data may be shared with authorized third parties only with customer consent.

 

  1. Data Subject Rights

 

Individuals have the following rights concerning their data:

 

– Access: You have the right to request access to the data we hold about you.

– Correction: You can request corrections to inaccurate or incomplete data.

– Deletion: You have the right to request the deletion of your personal data, subject to certain legal restrictions.

– Restriction of Processing: You can request that we limit the processing of your data under certain circumstances.

– Objection: You have the right to object to the processing of your data for specific purposes.

– Data Portability: You can request that your data be transferred to another service provider.

 

To exercise any of these rights, please contact us at info@attentionkart.com.

 

  1. Data Security Measures

 

We implement comprehensive security measures to protect your data, including:

 

– Advanced AI Model Security: Our AI models have built-in security features to prevent unauthorized access and misuse.

– End-to-End Encryption: All data, from capture to analysis and storage, is protected with end-to-end encryption.

– Security Incident Management: We have robust incident management procedures to address and mitigate any security breaches.

 

  1. Compliance with Global Standards

 

AttentionKart complies with global data protection standards, including GDPR, CCPA, and other relevant regulations. Our commitment to compliance ensures that your data is handled legally and ethically across all regions we operate in.

 

  1. Children’s Privacy

 

AttentionKart does not knowingly collect or process personal data from children under the age of 16. If we become aware that data from a child under 16 has been inadvertently collected, we will take steps to delete the information promptly.

 

  1. Changes to This Policy

 

We may update this Data Privacy Policy periodically to reflect changes in our practices or legal requirements. Any updates will be posted on our website, and we encourage you to review this policy regularly.

 

  1. Contact Information

 

For any questions or concerns about this Data Privacy Policy or your data, please contact us at info@attentionkart.com.

Information We Collect

We collect information that you provide to us directly, as well as information that is generated or collected as you use our products and services. This may include:

Personal information, such as your name, email address, and phone number
Demographic information, such as your age, gender, and location
Device information, such as your IP address, device type, and operating system
Usage information, such as how you use our products and services, and the content you view or interact with
Location information, if you have enabled location services on your device
Other information that you choose to provide to us, such as feedback or survey response 

How We Use Your Information

We use the information we collect to provide, maintain, and improve our products and services, and to develop new ones. This may include:

  • Providing customer support and responding to your inquiries
  • Personalizing your experience and presenting content that is tailored to your interests
  • Analyzing and understanding how our products and services are used
  • Improving the quality and security of our products and services
  • Communicating with you about our products and services, and providing updates and promotional offers

Sharing Your Information

We do not sell or rent your personal information to third parties for their marketing purposes without your explicit consent. We may share your information in the following ways:

  • With third-party service providers who perform services on our behalf, such as hosting, analytics, and payment processing
  • With law enforcement or government agencies, if required by law or to protect the rights, property, or safety of Attentionkart, our users, or others
  • In the event of a merger, acquisition, or sale of all or part of our business, your information may be transferred to the new owner

Data Security

We use appropriate security measures to protect your personal information against unauthorized access, disclosure, alteration, or destruction. However, no internet-based service can be completely secure, and we cannot guarantee the security of your information.

Your Choices

You have the following choices regarding your personal information:

  • You can opt out of receiving promotional emails by following the unsubscribe instructions in the emails you receive.
  • You can adjust your privacy settings on your device to control the collection and sharing of certain information.
  • You can delete your account or request the deletion of your personal information by contacting us at info@attentionkart.com. Please note that some information may remain in our records after your account is deleted.

Changes to privacy policy

We may update this Privacy Policy from time to time to reflect changes to our practices or for other operational, legal, or regulatory reasons. We encourage you to review the Privacy Policy whenever you access our products or services to stay informed about our information practices and your choices.